SSG.COM acquires 100% of W Concept Korea for KRW 265bn

SI TMT Online fashion platform
Deal value
$183m
Stake
100%
Implied 100%
$183m

Deal value ÷ stake (structure unconfirmed)

Revenue
$70m

2021 연결 · DART-verified

Op. income
$2m

2021 연결 · DART-verified

Multiples
EQV/EBIT 85.5xPSR 2.6x

On implied equity value

DART 20220331003679

Target
W Concept Korea · Online fashion platform
Buyer
SSG.COM · SI
Seller
IMM Private Equity / IS E-Commerce
Structure
—
Announced
Mar 16, 2022
Closed
—
Stage
Closed

Target

W Concept Korea is an online women's fashion platform selling designer apparel to women aged 25-39, having expanded into beauty, golf, accessories and lifestyle categories.

Deal rationale

SSG.com bought 100% of W Concept for KRW 265bn in May 2021 from IMM PE and others; CEO Kang Hee-seok said growth accelerated through synergy after joining Shinsegae Group. Per Asia Economy, ISE Commerce sold 60% to IMM PE's vehicle in November 2017 for KRW 60bn and its remaining 20% in 2021 for about KRW 60bn; Dealsite reported IMM PE bought 80% in 2017 for about KRW 80bn and realized a gain of about KRW 200bn. In March 2022 IMM Credit Solutions invested KRW 100bn in CPS.

신사업 진출PE 회수(펀드 만기)
Revenue$70m
Operating income$2m
EBITDA—
Net income—

2021 연결 · DART-verified · 20220331003679

Press coverage

  • 머니투데이방송(MTN) (2022-03-16): “지난해 5월 쓱닷컴이 2650억 원에 지분 전량을 인수했던 것과 비교하면”
  • 쿠키뉴스 (2022-03-16): “지난해 5월 쓱닷컴이 2650억 원에 지분 전량을 인수했던”
  • 아시아경제 (2021-04-02): “2017년 11월 대형사모펀드 운영사인 위자드원(IMM PE)에 60%의 지분을 매각했다.”
  • 딜사이트 (2021-07-26): “2017년 W컨셉 지분 80%를 약 800억원에 인수해… 최근 신세계에게 매각하면서 약 2000억원 차익을 남겼다”

This is a data entry summarising filings and press reports. Please check the original sources for the figures.